web 3.0

In what ways the rise of Web 3.0 can benefit businesses and entrepreneurs?

The web world has seen a drift of changes – Web 1.0, Web 2.0, and now Web 3.0.    


The emergence of third-generation web technology can help businesses worldwide to own a whole new opportunity for growth. Innovations, efficiency, and transparency are the primary advantages of Web 3.0. Undoubtedly, this current version of the internet powered by blockchain technology and distributed ledger systems is the next significant jump in the web world.          


Staying informed about the crucial benefits of this new technological trend can enable businesses and entrepreneurs to compete well in a cut-throat business climate and thrive in the digital world.             


Want to explore more about this rising Web 3.0 technology? Read to know more.   


This article can help you discover more about third-generation web tech–the benefits it can offer to businesses and entrepreneurs and some of the key areas where they can capitalize.   


So, let’s explore!    

What is Web 3.0? 

Simply put, Web 3.0 is the latest version of the internet. To be more specific, it is an upcoming version of the internet where websites and apps can process information in a competent human-like manner utilizing different innovations, such as artificial intelligence, big data, and more. It can also be referred to as the semantic web due to its objective of being an intelligent, open, and automated internet.   

What are the Crucial Features that Define Web 3.0 

Web3 is different in many aspects from its predecessors specifically because of the basic structural changes. Nevertheless, due to its distinguishing characteristics, web3 is a powerful force in the internet’s future. Here are the top five characteristics of web3 that demonstrate its significance. 

Semantic web architecture   

The semantic web build structures for use of AI technology, helps users to define the vocabularies to understand and analyze what the users may intend or mean, thus enhancing the accuracy of the experience. It aims to improve web technologies to share and generate content through a more accurate understanding of searches based on the meaning of words rather than keywords or numbers.  


3D Graphics & spatial web  

With the emergence of virtual reality, 3D graphics have helped to develop more realistic experiences online. Several industries and businesses have already implemented 3D graphics technology to promote their products or services, like special events and branding. Web 3.0 brings a new level of immersion into the virtual world in the form of immersive 3D graphics.


Artificial Intelligence 

Users frequently perform keyword searches and get irrelevant results. Web 3.0 integrates with Natural Language Processing and intends to provide consumers with more relevant results by better comprehending what they are searching for. 


Blockchain & Cryptocurrency     

The third generation of the web era supports cryptocurrency technologies and is essentially blockchain-based in terms of data ownership. Decentralization and giving content creators more power are the defining features of this current version of the internet. Both these technologies can help direct transactions, thus eliminating intermediaries. While cryptocurrency eliminates intermediaries, like financial institutions, blockchain helps simply make Web 3.0 more transparent and secure.    


Worldwide connectivity   

Broadband, 5G, and IoT enable ubiquitous connectivity for Web 3 applications, allowing users to access information across various devices. 

A Few Examples of Web3 Use Cases for Organizations 

Check out below a few examples of web 3.0 use cases for organizations:


Restructuring the Financial Services: Decentralized finance (Defi) currently has a long range of possible applications. The architecture and capabilities of these applications can be greatly enhanced by including Web 3.0. Implementing web 3.0 technology can empower IT teams to create new, decentralized banking applications that guarantee seamless, rapid transactions.   


Driving Gaming Applications: Web3 and blockchain technology makes the ability to move in-game assets to other games possible. It can improve gaming by making it simple for players to buy, trade, and create in-game products for profit.   


Securing social media: Web3 drastically changes how a business creates social media applications. It makes it more difficult to control stories and misuse data since it takes data ownership away from platforms and gives it back to the actual end users.   


Transmuting Cloud Storage: Data administration is made considerably simpler with web 3.0. Businesses can have exclusive data control capabilities in this open-source, decentralized, and distrust less ecosystem. The platform might offer users automatically generated encryption keys to allow them to implement strong data security. The files are automatically encrypted before uploading to prevent unauthorized access to sensitive information.   

In what ways web3 version can Benefit Businesses & Entrepreneurs

Web3 can help businesses and entrepreneurs mainly in five ways listed below:

Streamlining the processes: With the emergence of this third generation of the internet, businesses might now be able to keep track of all the parties involved in the transaction ledger. Besides, the company and entrepreneurs can manage and develop their supply. Smart contracts enable the automation of all contracts, thus simplifying the processes.   


Data security: In Web3, where everything is decentralized, and transactions are transparent, you may develop a secure ledger system, making it more challenging for hackers to get sensitive data about the company’s customers. Data encrypted cannot be damaged or altered unlawfully. 


Enables faster access to data: Data or information is one of the most critical possessions for entrepreneurs and businesses. Because of Web 3.0’s decentralized, irreversible ledger architecture, businesses may quickly and cost-effectively gather information about their customers in real-time from the vast volumes of available data.   


Enhanced customer satisfaction: The use of Web 3 technology can help you to increase customer trust and business transparency. Customers can have access to a real-time supply chain perspective that always permits them to see the progress of their items at every stage. Customers may feel safer, and this can help to satisfy them.     


Contract management: Web 3.0 offers more efficient and visible contracts for all stakeholders as they store them on the blockchain rather than in one operating system. It can reduce data breaches, thus eliminating the conflicts between the contracts and improving contract management.    

Some of the Key Areas where Businesses can Capitalize     

Businesses and entrepreneurs can benefit from Web 3.0 in a variety of ways. Here are a few of the important ones to note: 

CRM (Customer Relation Management)    

The new generation of the web can help businesses and entrepreneurs access many new data sources. Via browsing history, social media, and other data sources, entrepreneurs and companies can collect information about customers’ understanding and needs. It might help entrepreneurs to provide customer service resonating with the customers, thereby improving sales and customer relationships.  


Data Management 

Data management is another area where businesses can get great assistance with the emergence of this new internet version. Data sharing and collaboration may lead to a new generation of business models. In addition, it can allow businesses to manage their data better and use it to improve their products and services. Increased data usage might help businesses understand the customers’ needs and develop products aligned with customers’ demands.     


SCM (Supply Chain Management) 

Thanks to blockchain’s transparency, businesses can profit from Web 3.0 technology by readily monitoring and managing their supply chains. This new web technology can be used for applications for entrepreneurs to quickly identify issues with manufacturing and delivery services. It can help them to remove silos, enhance time management, and reduce expenses at the precise point of disruption. Companies can also facilitate delivery by exchanging vital information with their suppliers, such as manufacturing schedules and contract deadlines. 


Advertising & Management   

Besides Web 1.0 and Web 2.0, the third version of the internet offers personalized experiences to users. It has created a significant influence in the areas of advertising and marketing. Now, marketers can easily reach their target audience. It can improve sales figures and brand awareness of the companies adopting this web technology. In addition, opting for Web 3.0 can allow entrepreneurs and businesses to stay ahead of their competitors and better satisfy customers’ needs. 


Investing in the upgraded Web 3.0 may be a fundamental change for businesses and entrepreneurs in this modern era of digitalization. With the help of this new technology, business owners or organizations can easily manage data, understand customers’ needs, and improve the quality of their products and services.  


All you need is the right approach! A right approach can keep you stay out of the curve and compete well with international players globally.   


To get started, let’s begin the conversation.   

About the Author


Sujoy Roy
(Head – Digital Marketing)


From my teenage time, I had a quench to solve problems and loved leadership. Starting my career in relation management, ignited my passion for managing people. While managing I realized technology needs to be incorporated to keep pace with the changing world & do my work efficiently.