The next phase is application designing wherein we focus on selecting the theme, color, flow, screen layout, features, and other aspects of the application. In a way it could be treated as a prototype which gives you the complete feel of the application without the functionality (without the code). The development team can send the prototypes to the client for review, feedback & approval.

Here the prototypes approved by the client are transformed into working code. The development process can be divided into two parts, i.e. frontend and backend. Frontend, as the name suggests, is development of the client side application visible to the users and is used by them. Here usability & looks are very important.

Backend refers to development of the server side application that is the heart of the complete application and makes the user interface into a working web application. The backend developers create the server-side application, database, integrates business logic and everything that works under the hood.

Next comes the testing and deployment process where the QA team tests the application before deployment. The designer, developer & QA members will check & test the complete functionality of the application to ensure that it runs smoothly when made live.

After final approval from the client, the application is delivered. The application files and other associated data are set up on a server so that the target audience can start using it.

The application development process doesn't end after go-live & there are several post-deployment tasks to be carried out such as providing the clients with project documents, working on their feedbacks and maintenance and support.
Further enhancements according to the user's feedback, support and maintenance as well as new updates are equally necessary and hence this phase helps to improve client's service and stay ahead in the market.